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    NY1 Ad for Harlem Success Academy this morning!

    Why would a school that proudly proclaims its admissions even-handedness by lottery, which they and their supporters persistently insist is hugely oversubscribed, need to spend money on TV advertising?


    See the video: The Impact of Charter Schools & School Closings on Public Education and What We Can Do About It.


    by Steve Koss

    Wow, I am simply stunned! At 9:20 am on Wednesday, March 10, I watched a 15-20 second, voiced-over TV ad on NY1 for Eva Moskowitz's Harlem Success Academy.

    I have never seen a TV ad for ANY school in NYC, public or private or charter. These people not only have no shame, they seem to have so much money they don't even know what to do with it. It's not only wasteful and (in my opinion) immoral to be buying TV advertising for elementary schools, it's just plain weird.

    Why would a school that proudly proclaims its admissions even-handedness by lottery, which they and their supporters persistently insist is hugely oversubscribed, need to spend money on TV advertising? To get even more applications, so they can be even more oversubscribed and turn even more parents and children away? Or is that part of their "we need more charter schools" strategy? If so, who's really paying for this TV time? Couldn't whoever is behind this find a more socially useful way to use their money to benefit needy schools and children around NYC?

    I am just sad and disgusted to see things come to this. Surprised the ad didn't feature Joel Klein as a talking head, doing a Slap Chop gig for Ms. Eva.

    Geez, is it just me?

    — Steve Koss
    Education Notes Online
    2010-03-10
    http://ednotesonline.blogspot.com/2010/03/ny1-ad-for-harlem-success-academy-this.html


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